Urban Magical Woodland

It is official!  The Mini Way has finally opened its long-awaited flagship store in the trendy district of Causeway Bay. Get ready for a mini-expedition as the brand’s new kid’s fashion concept store brings to life a “Magical Woodland”, with a forest canopy of sky-scraping, bubble-shaped trees, a technicoloured stone maze, and a pool of fantasy. Kids will have a heyday bird-watching and scoping out woodland roamers in the store, while parents busy themselves with picking out fabulous new outfits for them.

Select from a slew of fashion-forward designer brands from the USA, Europe, Australia and Japan. Our faves are Soft Gallery (Denmark), Max & Lola (Belgium), Hucklebones (UK), Bang Bang Copenhagen (Denmark), Louis Louise (France), Jessie and James (UK), Munster Kids (Australia), Ami Amie (Japan) and more. And the toys! Don’t miss the toys!

Also, check out their brand new website and their Facebook page for fun updates and artsy craftsy ideas!