American Vintage Unveils Its Fourth Flagship Store In Hong Kong

American Vintage, the French-born fashion brand inspired by American style, is making a splash in Hong Kong with the grand opening of its fourth flagship store. Located at Elements Shopping Mall in Tsim Sha Tsui, this new store is a must-visit destination for fashion enthusiasts of all ages, offering a remarkable collection that includes a wide range of options for kids. So if you’re looking for timeless wardrobe staples for the whole family, this is the place to shop! You’ll find perfectly cut, high-quality cotton and flattering tees in every color you can imagine, loungewear, as well as cozy knits, outerwear, jeans and more!

Situated within Elements shopping mall, the fourth American Vintage store in Hong Kong is a dedicated space for women, men, and kids. Spanning 106 square meters, the store perfectly embodies the brand’s identity with its fresh design, featuring tiles and a central olive tree that pays homage to its origins in Marseille.

The new Fall/Winter 2023/2024 collection features a fusion of timeless basics and knitwear, infused with the brand’s contemporary DNA. Capturing attention with checks, stripes, prints, and a vibrant spectrum of colors ranging from chic monochrome to iridescent neon, the pieces evoke a retro rock and ’90s vibe. Denim, jersey, puffer jackets, and long plaid coats showcase texture and layering, ensuring an edgy and stylish appeal.

In the spirit of Christmas, American Vintage is joyfully embracing the holiday season with a gorgeous array of festive designs. The collection features flowy silk pieces such as blouses and skirts, adding an elegant touch to your wardrobe. Colorful knits like the CIKOYA and EAST styles infuse warmth and cheer, perfect for cozy gatherings during the festive season. To add a touch of sophistication, the collection also includes garments with intricate jacquard patterns, be it on sweaters, jackets, or trousers.