
Just when collectors thought the Labubu craze had peaked, POP MART is back with a mini version set to launch this week. The iconic doll—already adored as a quirky bag charm—is now small enough to clip onto your phone, making it a must-have accessory for fans everywhere.
Origins: Labubu debuted in 2015 as a storybook character by artist Kasing Lung, inspired by Nordic fairy tales.
Breakout popularity: The 2019 collaboration with POP MART’s Monsters series introduced blind-box dolls, igniting a global collecting frenzy.
Celebrity fans: Blackpink’s Lisa and Rosé, Lady Gaga, Dua Lipa, Rihanna, and even football stars like Pogba and Rodrigo De Paul have been spotted flaunting Labubu charms.
Mini Labubu: The “Pin For Love” series transforms Labubu into vinyl plush phone charms, perfect for mirror selfies, TikTok trends, or everyday accessories.
Blind-box thrill: Fans chase elusive secret variants, keeping the collectible game exciting and unpredictable.
Collection: Pin For Love Series – Vinyl Plush Pendant Blind Box
Whether you’re a die-hard collector or a first-time fan, the mini Labubu promises a fun, portable, and irresistibly cute addition to your collection.
Main Image Credit: POP MART Singapore
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