Think clean, think simple, think smooth lines and natural fabrics – enter Lagom, a Scandinavian-inspired kids clothing brand ready to make waves on our little island. A wholly Singapore-based company, Lagom (which is loosely translated as ‘just the right amount’ in Swedish) was founded with the ethos that everything should be the ‘right amount’ – from their clothing design to how consumers shop and the price that they pay. The whole philosophy of the brand is to keep things simple, relevant, affordable and just right.
What’s unique about Lagom is that it works on a 3-tiered flat pricing system, meaning all their products are priced the same within each tier. The basic concept is that the more you buy, the more you save per piece of clothing. There’s free shipping for all orders in Singapore so shop away!